Why I started Sunswoon

It started with me looking for a dupe.

I found a towel robe I was obsessed with and then saw the price tag. So I did what any reasonable person does and spent way too long searching for a cheaper version but came up empty handed. 

My husband said, "just start your own brand." And that was it. I was hooked.

So I did. I built the brand I kept looking for. A towel robe that feels good, works great, and something you’ll reach for on repeat. 

This is a robe for real life. For after the pool, the beach, the sauna, the shower, the everything. Made from 100% cotton terry.

I wanted a name for the brand that had meaning. The sun has always been my thing but once I became a mom of all boys the sun became my symbol. All of my favorites tied up into one thing that says so much. So when I named the brand I knew there had to be my sun connection and from there, Sunswoon was born.